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LIBERTY MUTUAL

As part of Liberty Mutual Insurance's multi-year sponsorship of the United States Olympic Teams, they were offered the opportunity to design a surfboard that would be used to decorate USA House at the 2016 Rio Olympics. In my position as part of the in-house design team at Liberty, I was given the opportunity to design the surfboard based on a theme picked by my Creative Director. The two of us worked together for a month on the eventual design. The surfboard was then taken to New York City where it was part of the 100 Days to Rio celebration at 1 World Trade Center, MoMA, and the Today Show.

THE TEAM

Creative Director: Daniel Oberholzer

Detail of the upper portion of the surfboard

The sponsor surfboards at on Ipanema Beach in Rio

Team USA is taking over the @TODAYshow this AM! #RoadToRio #100DaysOut @usavolleyball

A photo posted by Team USA (@teamusa) on


From left to right: Dan O'Brien, Sanya Richards-Ross, Jessica Long, Kayla Harrison, and Carl Lewis